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RR Donnelley Response Marketing Services is an international provider of integrated direct marketing programs which specialize in highly customized 1-to-1 communications, advanced production technology, project management, creative strategy, database/list services and direct marketing services. We create manage and produce world-class direct mail for the leading direct marketers across the globe. Knowledge of Direct Marketing is one thing. KNOW-HOW is another. We offer clients DIRECT MARKETING SOLUTIONS that are focused on their customer's needs and the entire life cycle and lifetime value of their customer. Our expertise is in helping our clients retain and build CUSTOMER LOYALTY, increase "share of wallet" with their customers and model these loyal customers to ACQUIRE NEW CUSTOMERS in the most efficient manner. MAXIMUM IMPACT for OUTSTANDING FINANCIAL RESULTS Our market knowledge, diverse client base, vertical market expertise and decades of experience gives our customers more bang for their budget, yet never at the expense of personal attention. More than a printer and different than an agency, we have built our business across North America and Europe to offer an impressive array of services through our full service approach to business, driven by an active interest in maximizing the return on our customers marketing investment. FULL SERVICE OR Á LA CARTE, ALWAYS A WHOLE-SOLUTION PERSPECTIVE RMS Offers a turnkey business solution that flexibly integrates with as many parts of our customers marketing program as required. When market conditions or your business objectives change, we adapt. Different situations require different tools. Our knowledgeable and specialized account teams work with our clients to identify which customer marketing services you need from our comprehensive, integrated capabilities. Even if they select only some of our capabilities to complement their own, we bring our whole-solution perspective to every project. We supply the knowledge that delivers beyond dependability - into profitability. |
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